Privacy Policy

Privacy Policy — The Birches Therapy Digital Bundles

Last updated: 28/11/25

Thank you for choosing The Birches Therapy digital resources. This Privacy Policy explains how we collect, use, store, and protect your information when you purchase or download any of our digital bundles, audio tracks, workbooks, or supporting materials.

We keep things simple, transparent, and grounded in care — just as we do in our therapy work.

1. Who We Are

The Birches Therapy
Owner: Chloe Farmer
Email: [email protected]

We are based in the UK and follow UK GDPR and Data Protection Act 2018 guidance.

2. What Information We Collect

When you purchase or download a bundle, we may collect:

Information you provide voluntarily

  • Name
  • Email address
  • Billing information (handled securely by your payment provider)
  • Any preferences or details you share in relation to a bespoke audio request

Automatically collected information

  • Website usage data (e.g. page visits)
  • Purchase history
  • Email engagement (e.g. whether you opened or clicked links in emails)

This information is used only to deliver your products effectively and improve your experience.

3. How We Use Your Information

We use your information to:

  • Deliver your purchased bundles and downloadable content
  • Email you access links, updates, and receipts
  • Provide customer support
  • Offer optional follow-up resources or updates to products you’ve purchased
  • Understand how customers engage with our digital products so we can improve them
  • Send marketing emails only if you have opted-in

We never sell or share your data with third-party marketers.

4. Lawful Basis for Processing

We only process your information when one of the following applies:

  • Contract: To provide the product you have purchased
  • Consent: If you opt-in to receive marketing emails
  • Legitimate interest: To ensure our digital products and website run smoothly
  • Legal obligation: To meet HMRC and business record-keeping requirements

5. How We Store Your Information

Your information is stored securely using:

  • Encrypted systems
  • Password-protected devices
  • Trusted third-party platforms (e.g., Stripe, PayPal, Mailchimp, Shopify/WordPress), each compliant with GDPR

We keep essential purchase records for 7 years as required by financial regulations.
Marketing data is kept until you unsubscribe — which you can do anytime with one click.

6. Sharing Your Information

We only share information with trusted providers who help us deliver your products safely, such as:

  • Email service providers (e.g., Mailchimp)
  • Payment processors (Stripe, PayPal)
  • Website hosting providers
  • Cloud storage providers

These services follow strict data-protection standards.
We never share data with anyone for advertising or external marketing.

7. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data
  • Correct inaccurate information
  • Request deletion of your data (“right to be forgotten”)
  • Withdraw consent at any time
  • Object to certain types of processing
  • Request a copy of your data in a transferable format

To exercise any of these rights, email:
📩 [email protected]

8. Children’s Information

Your digital bundles are created for children, but we only collect data from the parent or guardian, never from the child directly.

We do not knowingly collect or store children’s personal information.

9. Cookies and Website Tracking

Your website may use essential and analytics cookies to help with functionality, shopping cart performance, and understanding website usage.

Users can manage cookie preferences through their browser settings.

10. Contact Us

If you have any questions about this policy or your data, please contact:

Chloe Farmer
📧 [email protected]

11. Updates to This Policy

We may update this policy occasionally to reflect changes in our services or legal obligations. The date at the top shows when it was last updated.